Join AFP Southern Arizona Chapter as we kick off our 2025 Educational Series!

January 10, 2025
8 – 9:30 AM
8 AM Breakfast & Registration
8:30-9:30 AM Program

Doubletree Reid Park
445 S Alvernon Way

The Virtuous Benchmark Report: Insights and Actionable Strategies for Nonprofits

Presented by David Cady, Virtuous CFO
Sponsored by Commotion Studios

What is your fundraising data telling you – and do you know how to use it?

The Virtuous Benchmark Report offers a roadmap for improving your fundraising results by examining the key benchmarks of successful fundraising programs. Take a deep dive into understanding what your organization’s data is telling you about what you’re doing right and what you can do differently for greater fundraising success.

This benchmark study focuses on seven key KPIs critical in determining the health of a nonprofit’s fundraising efforts:

1. Gross Donor Retention
2. Average and Median Gift Amount
3. Donor Expansion
4. Recurring Giving
5. Portfolio Balance
6. Donor Lifetime Value
7. New Donor Acquisition

The report provides actionable next steps for each KPI, helping you turn these insights into measurable improvements to make data-driven decisions that improve your organization’s results.

REGISTRATION FEES:

$25 Members | $35 Non-members
$15 Reduced rate (limit of 10)

If the full registration fee presents a barrier that would prevent you from attending, we welcome you to register at a reduced rate of $15 (limited number available).