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DTSTART;TZID=America/Phoenix:20240614T013000
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SUMMARY:Mail Like a Pro: Avoid These 5 Costly Mistakes
DESCRIPTION:NEW: AFP Southern Arizona is implementing a “Pay What You Can” policy. Please see below for more. \nMail Like a Pro: Avoid These 5 Costly Mistakes\nPresented by Laura Ingalls and Brianna Klink\, Co-Owners of Abeja Solutions \nDirect mail is a powerful tool to raise money. But it can be hard for a small team to manage all the moving parts\, especially in an election year. This session will: \n\nExamine focus areas that can boost your ROI\nUncover inefficiencies that cost you money\nShow good and not-so-good examples\nHelp you time your year-end campaign\nProvide free tools from Abeja’s new book\n\nFriday\, June 14th \nRegistration and networking – 8:30 AM \nPresentation – 9–10 AM \nYWCA of Southern Arizona \n525 N Bonita Ave \nTucson\, AZ 85745 \n\n\nAbout the Presenters:  \nLaura Ingalls\nCo-owner & CEO\, Abeja Solutions\nLaura loves crafting stories that help nonprofits create healthier\, more stable funding for their missions. As a professional communicator for 25+ years\, she’s written and led teams for brands such as CNN International\, Save the Children\, World Learning\, and PetSmart Charities. \nMuch of Laura’s nonprofit career has been in the international development sector. She taught basic skills to young journalists in Iraq\, field produced a documentary about Kosovo’s judicial system\, and trained civil society groups in Nigeria. Closer to home\, she served for years on the board of Little Lights Urban Ministries in Washington\, DC. \nLaura has a master’s degree in integrated marketing communications from West Virginia University and a bachelor’s in journalism from the University of Arizona. \nShe consumes too much coffee and not enough history\, sci-fi and superhero stories. Laura lives in Phoenix with her husband\, adopted whippet mix\, and two TNR cats. \nBrianna Klink\nCo-owner & COO\nBrianna is passionate about helping nonprofits build sustainable\, data-informed fundraising programs. She loves crunching data\, building templates\, and fine-tuning processes so you can do more of what works with less stress. \nA certified nonprofit professional (CNP) and mail design professional (MDP)\, Brianna has 20 years of experience in organizational development\, multi-media production\, and database management. She earned a bachelor’s degree in psychology and drama from the University of Washington. \nBrianna has held various volunteer positions with the Community Association of Seventh Avenue\, Yaple Park Historic District\, and Maricopa County Democratic Party. A veteran improviser\, Brianna performs regularly at The Torch Theater. She uses her improv skills to help clients create healthier\, more inclusive teams. \nBrianna lives in Phoenix with her husband and two adopted Chihuahuas
URL:https://afpsoaz.org/event/mail-pro/
LOCATION:YWCA Southern Arizona\, 525 N Bonita Ave\, Tucson\, AZ\, 85745\, United States
CATEGORIES:Monthly Meetings
ORGANIZER;CN="AFP Southern Arizona":MAILTO:admin@afpsoaz.org
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